Our work does not stop at the conference table. Ammerly is proud to serve clients across Western New York and the Finger Lakes region through educational events, client gatherings, and everyday conversations that strengthen long-term relationships.

• What services does Ammerly offer?

  At Ammerly, we guide clients through life’s financial twists and turns with personalized strategies. Our services include:

  • Retirement planning
  • Investment management
  • Tax-efficient strategies
  • Estate planning
  • Wealth transfer
  • Insurance solutions
  • If you don't see something listed, please ask!

  We’re affiliated with Cetera Investment Services, giving us access to a wide range of tools while maintaining independence to prioritize your goals.

• Are you fiduciaries?

  As financial professionals affiliated with Cetera Investment Services when acting as Investment Advisor Representatives, we operate under a fiduciary standard. That means we are legally and ethically committed to acting in your best interest, providing objective advice, and minimizing conflicts of interest.

• How do you get paid?

  Our compensation structure is transparent. We may charge:

  • A percentage of assets under management (AUM)
  • Flat fees for specific services
  • Hourly rates for consultations
  • Commissions on some specific products

  All fees are clearly disclosed, and we always prioritize your financial wellbeing.

• What can I expect during the first meeting?

  Your first meeting is all about you. We’ll discuss your financial goals, current situation, and any concerns you have. There’s no pressure, just a conversation to see how we can help. You’ll leave with clarity and a roadmap for next steps.

• Is there a minimum investment required?

  For specific cases there may be minimums. We work with clients at various stages of life and wealth, whether just starting out or managing a complex portfolio.

  Reach out to see how we can support your goals!

• How often will we meet or communicate?

  We typically meet with clients at least annually, but some prefer more frequent check-ins. This varies greatly depending on your situation! We’re also available for one-off updates, questions, or strategy sessions. Your financial plan is dynamic, and we’re here to adjust it as life evolves.

• Can I work with Ammerly remotely?

  Absolutely. We offer virtual meetings via secure video conferencing and digital document sharing. Whether you're local to the Rochester and Finger Lakes area or across the country, we’re equipped to serve you seamlessly.